He is the scourge of the adult generation,
and
the favorite friend of two to five year olds across
the world. So how could a six foot, four inches tall
chubby purple dinosaur generate such diverse reactions?
Barney
was the creation of Sheryl Leach, a mother who was dismayed
at not being able to find entertaining, interactive
videos for her child. She created the character in 1988
and he was placed on public television as a tool for
helping to develop the cognitive, emotional and social
skills of young children by engaging them in songs,
problem solving and physical activity. The idea was
that by engaging the children in a playful banter and
fun-filled setting, Barney could subtly teach the children,
exposing them to concepts of relating to others and
working together in a positive environment. Each episode
of the television show "Barney and Friends"
had a specific theme, and this theme was the basis for
games, rhymes, songs and other activities. At the conclusion
of the episode, Barney spoke directly to the children
viewing at home, reinforcing the theme.
The
response to the show and the level of its popularity
grew to heights never contemplated. Soon Barney dolls
were under Christmas trees everywhere, as were games,
puzzles and musical videotapes. Barney was everywhere
and kids couldn't be happier. Not everyone, however,
was delighted with the Barney experience. Many parent
quickly grew tired of the dinosaur as their children
watched him and parroted his incessantly. Much of the
general public struggled to understand the children's
fascination and therefore developed an enormous resentment
towards the character. Quickly, anti-Barney sites sprung
up all over the Internet
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