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Although
not as popular as poodle skirts and cardigans, jazzed
up jeans have made a lasting impression on fashion.
Teenage girls started the trend in the 1940's by adding
everything from studs, paint, and patches to their jeans.
The most common artwork to find on these jeans were
collages of their favorite rock idols.
In
the early sixties, these jazzy jeans made a comeback
with the flower children. Men and women both became
slave to this fashion by spending weeks to get their
jeans to look perfect - skintight and faded. Unlike
the decals of the forties, jeans from the disco era
had a more drug-oriented flavor, as leafy hemp plants
and cigarette logos graces thousands of legs.
The
trend slowly started to exit the fashion scene around
1974 with the introduction of one person into the fashion
arena- Levi Strauss - who introduced designers to the
jeans craze.
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